TASK ONE – BRIEFING PAPER

AC 1.4 Factors to consider when deciding on the content of copy used in recruitment methods.

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Attracting top talents requires consideration of various materials and approaches. These materials and approaches are vital in persuading potential candidates to work for a particular organisation. Some of the key materials and approaches for luring top talents include;

An attractive job advertisement: In specific, an attractive job advertisement possesses essential details of the job vacancies for the potential applicants. The key objective of an attractive job environment is to convince potential applicants to apply for the available job positions. This advertisement can be shared on various channels such as asocial media platforms and newspapers.

An attractive reward package entails lists of rewards that a particular company offers for the employees’ responsibilities and job roles. An attractive reward package entails both monetary and non-monetary aspects to attract and retain top employees. Some of the key monetary rewards include paid leave.

A positive organisation image: Arguably, a positive organisation image entails customers’ perception of a particular organisation. In specific, a positive organisation image entails a combination of ideas and impressions that potential clients attribute to the organisation. Organisations can build a positive image through activities such as diversity hiring and effective learning and development policies.

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AC 1.4 Factors to consider when deciding on the content of copy used in recruitment methods.

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